Ecos do exterior
Action is no longer a “non-food discounter”: 14% buy food there
Action is no longer a “non-food discounter”: 14% buy food there
Fonte: Retail Detail
Action is known as a price fighter in non-food, but according to Nielsen IQ, its impact is no longer limited to that segment. “The retailer is gradually becoming a relevant player in FMCG,” the report says.